Wednesday, October 15, 2008

Overestimating users of technology

Most software products assume too much about their users. After reading Alan Cooper's "The Inmates Are Running The Asylum" (at Amazon and at IndiaPlaza) I realized how much I used to presume about a user's comfort level with technology while designing products. I now consciously switch off the developer/geek side of my brain while writing product specs or mocking up UI prototypes.

Here's a post by David Pogue on what everyone assumes that everyone else knows but is wrong. I thought I would know every single thing on the list but was surprised to find a keyboard shortcut that was new to me - using shift + space to scroll up in a web page.
You can tap the Space bar to scroll down on a Web page one screenful. Add the Shift key to scroll back up.
Yahoo! recently released their research findings about an OpenID usability report. They were not surprising:
None of the users had heard of OpenID before, and none of them even noticed the OpenID sign-in box displayed below the traditional email/password login form on the site. [...] Observing these tests was more than a bit frustrating for the Yahoo! OpenID team, and the test subjects may have been distracted by the sounds of the groans and head-pounding coming from the other side of the one-way mirror. Certainly there is a lot of work to be done on the OpenID UX (user experience) front.
(At the risk of over-simplification, OpenID is a common username/password using which you can login to multiple websites without creating individual username/passwords for each.)

2 comments:

  1. @free online games: Are you some sort of super-intelligent context-aware spam bot? If yes, I'm impressed. Seriously. Would love to know how you're built.

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  2. Free online games is a user centered spam bot. It shares, because it cares.

    But yeah, Inmates is a old(ish) book, but the situation is still true in the Indian software industry. Specially, the Internet industry.

    Daily user behavior assumptions are made, not based on actual data but "how we want/wish the user to behave". Then the product fails, and the decision is taken to change the background colors + clipart to make the site more user friendly.

    Sometimes, you just want to stab yourself in the eye with your graphic pen tablet. :(

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